The story of entrepreneurship often begins with a problem that refuses to be ignored. For Najamuddin Miya and Mahboob Kabari, that problem was crystal clear: talented entrepreneurs with brilliant business ideas were failing not because their concepts lacked merit, but because they lacked the digital infrastructure, strategic guidance, and affordable support needed to thrive in today's online-first economy. In 2023, armed with nothing more than ₹5,000 each and an unwavering be